Using Video to showcase
Everyone has seen the “video tours” that most companies online offer, and the overwhelming majority of these ‘videos’ are simply pictures that are thrown in a show, panned and zoomed to give somewhat of a video tour impression. The problem with this is that it is not much more than what your MLS shows, and these companies charge upwards of $30-$40 a property for these.
Why, you ask? Because they can, because the average real estate agent does not know any better. But what if there was a better way? Well, there is, and you could do all the REAL videos you want, stream them directly from your website or blog, and it is a ONE-TIME cost for software, which is about the same as you would pay for one of those “video-tours” by other companies.
I recently did a training class for my agents on using video on their blogs. I am generally a little cautious about getting into too much detail with my agents because, while they all have the desire to learn it, sometimes it can go way beyond what they feel comfortable with. I was actually quite surprised at how easily they grasped the concept and were able to put it together.
For years I have been uploading my videos from camera, converting and editing them in one program, and then compressing them through Flash for web-ready access. Well, I ran across a software called Video Web Wizard that can easily convert your camera video into a flash movie file AND automatically generates the HTML to display it in a webpage. This makes it SUPER easy to use for even the least technical person. The best part about this program is that it was fast. It may take me 30-45 minutes to do it my “old” way, but with this program I was able to easily set a video and be ready to upload to my server in about 5 minutes. The best part was that the compression was super nice and great video quality as well.
Normally, the Video Web Wizard software is $67, but we have received a special on it - you can get $20 off if you order from THIS LINK, which makes your cost only $47. After your payment you can automatically download the program and get started too.
You do not have to limit yourself to using video just for home tours, you can also create personal messages to your site visitors and more. Your imagination is the only thing that limits you.
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